| 摘要: |
| 运用文献资料法和逻辑分析法，对我国冰雪运动设备制造业发展问题进行分析。认为当前我国冰雪运动设备制造业起步晚、产品质量不高、市场占有率低，无力同国际高端品牌开展竞争，对我国冰雪运动和冰雪产业的发展造成不利影响；但是《中国制造2025》、2022年冬奥会、“三亿人上冰雪”目标，为我国冰雪运动设备制造业的发展提供了难得的机遇。政府应加大扶植和政策支持力度；企业应积极创新，掌握核心技术；充分利用我国东北地区的资源和产业优势，打造产业集群；加强合作，培养专业人才。旨在为我国冰雪运动设备制造业的发展壮大提供思路，促进我国冰雪产业繁荣。 |
| 关键词: 冰雪运动设备 《中国制造2025》 冬奥会 产业集群 政策 人才 冰雪运动 |
| DOI： |
|
| 基金项目:河北省体育科技研究项目（20171013） |
|
| Reflections on the Development of Manufacturing Industry of China’s Winter Sport Equipments |
| JIA Wen-tong |
| (School of Physical Education, Hebei Normal University) |
| Abstract: |
| The development of the manufacturing industry of China’s winter sports equipments is analyzed by methods of literature and logic analysis. It is believed that China’s current manufacturing industry of winter sport equipments has started late, the product quality is not high, the market share is low, it is unable to compete with international high-end brands, which adversely affects the development of winter sports and winter sport industries in China. However, “Made in China 2025”, Winter Olympics 2022 and the goal of “three hundred million people stepping on ice and snow” provides a rare opportunity for the development of manufacturing industry of China’s winter sport equipments. The government should increase policy support; enterprises should actively innovate and master core technologies; the advantages of resources and industries in Northeast China should be made full use to create industrial clusters; cooperation should be strengthened to train professionals. It aims to provide ideas for the development and expansion of the manufacturing industry of China’s winter sport equipments and promote the prosperity of China’s winter sport industry. |
| Key words: winter sport equipment Made in China 2025 Winter Olympics industrial clusters policy professional winter sports |
