By methods of literature, field investigation, interview and mathematical statistics, this study takes the community-based supply of rural public sport service in western Fujian as the research object, expounds the connotation of rural governance and the community-based supply of rural public sport service, and analyzes its opportunity. Besides, it combines the status quo of the community-based supply of rural public sport service in western Fujian, and puts forward the implementation path of improving the community-based supply of rural public sport service from the perspective of rural governance: exerting the leading role of government investment, actively broadening funding channels; improving the expression mechanism of farmers’ needs and achieving effective participation of farmers; innovating service supply management mechanisms and enhancing the effectiveness of community-based service supply; innovating service supply participation mechanisms and enhancing the enthusiasm of community-based service supply; fostering and developing community social organizations and building up a good platform for service supply. The purpose is to build a supply mechanism that is government-led, community-based, with grass-roots sports community organizations as the carrier, and multi-supply entities involved in collaborative participation, in a bid to achieve effective docking of rural public sports service supply and demand, and to improve the efficiency and level of service supply. |