| 摘要: |
| 针对移动互联时代健身行为与方式的变革，从媒介进化论视角分析了数字化健身的人性化发展趋势，并探讨了人们在数字健身媒介形态下参与体育运动所获得的多元化体验。发现，数字化健身依托健身App在数据记录、在线教学、即时通讯方面的智能性、便利性和交互性，满足了健身者体育参与过程中的人本需求。同时，通过人机交互、圈层聚合和多元场景的媒介补偿措施，数字化健身为健身者带来了具身、情感与沉浸等立体化体验。然而，数字化健身也存在潜在的感知风险与社会危机，可能造成人们的运动秩序被割裂、量化身体被异化和个人隐私被侵犯。鉴于数字化健身已深度嵌入人们的日常生活，技术的“人性化”发展亟需得到社会的高度重视与政府的严格监管，以确保其健康、可持续发展。 |
| 关键词: 媒介进化论 数字化健身 人性化 现代性危机 运动秩序 身体异化 个人隐私 |
| DOI： |
| 投稿时间：2024-05-29 |
| 基金项目:广州市哲学社会科学“十四五”规划共建项目“广州市全民健身工具选择的适配均衡与协同治理研究”（2023GZGJ340）；广东省哲学社会科学“十四五”规划共建项目“嵌入视角下广东省智慧体育服务整体性治理的机制与路径研究”（GD24XTY01） |
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| Reflection of the Humanized Development Trend and Modernity of Digital Fitness from the Perspective of Media Evolution Theory |
| JIA Chen |
| (School of Physical Education,Guangdong University of Education,Guangzhou 510303 ,China) |
| Abstract: |
| In view of the change of fitness behavior and mode in the era of mobile Internet, this paper analyzes the humanized development trend of digital fitness from the perspective of media evolution theory, and discusses the diversified experience of people participating in sports under the form of digital fitness media. It is found that digital fitness relies on the intelligence, convenience and interactivity of fitness App in data recording, online teaching and instant messaging, which meets the humanistic needs of fitness participants in the process of sports participation. At the same time, through human-computer interaction, circle aggregation and multi-scene media compensation measures, digital fitness has brought three-dimensional experience such as body, emotion and immersion to exercisers. However, digital fitness also has potential perceived risks and social crises, which may cause people’s sports order to be separated, quantified body to be alienated and personal privacy to be violated. In view of the fact that digital fitness has been deeply embedded in people’s daily life, the “humanized” development of technology needs to be highly valued by the society and strictly supervised by the government to ensure its healthy and sustainable development. |
| Key words: media evolution theory digital fitness humanized trend crisis of modernity sports order body alienation personal privacy |
