| 摘要: |
| 应大众健身需求而产生的社会体育指导与管理专业经过21年的快速发展已日趋成熟，但市场需求与学生就业之间仍存在明显错位。从健身市场、高等培养单位和学生自身三方面对该问题进行分析，指出，健身教练和体育销售人员渐成社会体育指导与管理专业学生的就业主流，但学生的择业观念与该专业的目标岗位相距甚远；体育健身市场对社会体育人才需求旺盛，但是从业人员压力大、待遇低，对口就业不足。认为，要提高社会体育人才的就业率，学校必须树立大体育观，坚持一专多能的培养方向；帮助学生树立正确的就业观念；充分挖掘自身优势，创新校企联合的培养方式 |
| 关键词: 社会体育 市场需求 就业 一专多能 校企联合 |
| DOI： |
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| 基金项目:江苏省教改基金项目（2011JSJG215）；江苏省第四期“333高层次人才培养工程”资助项目；江苏省“青蓝工程”资助项目 |
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| Great Demand and Underemployment: Exploration to Employment Problems of Social Sports Talents |
| WANG Xuefeng |
| (Department of Sports and Leisure, Nanjing Institute of Physical Education) |
| Abstract: |
| The major of social sports guidance and management which emerge and develop as the requirement of mass fitness is being matured after 21 years of rapid development, but there is still a significant misplacement between market demand and graduates’ employment. This paper analyzes this problem in terms of fitness market, higher education training institutes and students themselves, and then points out that fitness coaches and sports salespeople have become the mainstream for students from the major of social sports guidance and management, but the students’ employment conception and this major’s career goal are far apart; there is a great demand in the fitness market for social sports talent, but the employed people work with high pressure, low pay, and lack of counterpart employment. This paper puts forward that universities must establish a concept of large and integrated sports, adhere to training direction of “one major, multiskill”, help students establish a correct concept of employment, fully tap its advantages, innovate training patterns of alliance between universities and enterprises to increase the employment rate. |
| Key words: social sports market demand employment “one major, multi skill” alliance between universities and enterprises |
